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Feedback software

Flexible solutions for individual requirements


Flexible questionnaires

When design­ing our feed­back sur­veys, our fun­da­men­tal max­im is that noth­ing is impos­si­ble. Our entire 20 years of online and dig­i­tal research expe­ri­ence flow into this process. You may opt for dif­fer­ent types of ques­tions, fil­ters or rota­tions, for exam­ple, or choose to have your cor­po­rate iden­ti­ty inte­grat­ed into the ques­tion­naire lay­out. Films or books can also be incor­po­rat­ed in the sur­face. Cus­tomer feed­back, mar­ket research projects or mar­ket­ing cam­paigns: What­ev­er your needs, we can find the right dig­i­tal solu­tion for your POS/POI.


Omni-channel solution

Of course, Say­Way ques­tion­naires can also be called up from any ter­mi­nal via a link, e-mail or QR code. Our soft­ware is respon­sive; that means the pre­sen­ta­tion and res­o­lu­tion of the ques­tion­naire is opti­mised depend­ing on which ter­mi­nal is being used. Hold­ers of a loy­al­ty card, for exam­ple, may be sent an online ques­tion­naire after they have made a pur­chase, or employ­ees sent a link invit­ing them to par­tic­i­pate in the sur­vey. Say­Way feed­back tech­nol­o­gy can also be inte­grat­ed into exist­ing ter­mi­nals or hard­ware sys­tems.



Our plat­form can be used all over the world and using any offi­cial lan­guage. Our sys­tems are already in use in over 30 coun­tries with over 20 dif­fer­ent lan­guages. Cus­tomers can select the lan­guage they want eas­i­ly using the flag sym­bols. Say­Way can, of course, also organ­ise a pro­fes­sion­al trans­la­tion of the ques­tion­naires for you, if you require.


Off-line capability

Say­Way sys­tems are designed to be con­nect­ed to the Inter­net per­ma­nent­ly via Wi-Fi or M2M-SIM. How­ev­er, it is essen­tial that they can be used off-line, too. This means that feed­back data can be stored on your tablet even if there is no online con­nec­tion. When the sys­tem recog­nis­es that a sta­ble con­nec­tion is avail­able again, the data is trans­mit­ted to the Say­Way serv­er. This guar­an­tees that no data is ever lost.


Free text

It goes with­out say­ing that the Say­way sys­tem also allows for free text entries. This is real­ly impor­tant because dis­sat­is­fied cus­tomers in par­tic­u­lar feel the need to express their griev­ances in detail. What’s more, free text entries pro­vide you with ideas, praise and sug­ges­tions in real-time which may help you to opti­mise your range of prod­ucts or ser­vices on a con­tin­u­al basis. The Say­Way text analy­sis tool can be used to clean, assess and clas­si­fy the entries auto­mat­i­cal­ly.


Remote control

The entire infra­struc­ture of the Say­Way feed­back ter­mi­nals can be remote­ly con­trolled from our head­quar­ters in Cologne quite eas­i­ly. This means that new ques­tion­naires at large chain organ­i­sa­tions can be fed in quick­ly and eas­i­ly (for exam­ple, if you are run­ning a spe­cial cam­paign, after ren­o­va­tions or for an employ­ee sur­vey). Upgrades and updates or ser­vice mea­sures can also be man­aged cen­tral­ly from the Say­Way head­quar­ters. As a fixed ser­vice com­po­nent, your Say­Way sys­tems will be con­tin­u­al­ly sup­port­ed and mon­i­tored with regard to online sta­tus and sur­vey oper­a­tions.